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Forget You Audience and Meet New People
A Techie Solving a Non-Techie Problem
So you are a techie like me, and you build a web application that solves a problem for non-techies. Not a product for developers, not a product for a hi-tech or an IT company.
The Auction Events Platform
I am building a platform for auction events. It can be used by creators, like artists, and people with antiques can use it. So the audience whose problem I am trying is non-technical.
Forget Your Audience
The challenge you face is that you need to forget the audience within which you live your professional life. The technical websites, the entrepreneur websites like Product Hunt or Indie Hacker, and the technical communities are not where your audience lives.
Meed New People
I know this sounds like a piece of advice in a relationships column. But effectively, when developing a product for a non-technical audience, you need to meet new people. It would be best if you forgot your past life.
Join New Circles on Social Networks
How do you meet your new people and reach new audiences, you hang in the same social networks, but you join different groups…
